Lead generation for contractors is a crucial process that can help you maintain and grow your client base. It can also save you money by reducing the time spent on marketing.
Use social media to generate leads for your contractor business. Share photos, blog posts, and special offers to attract new customers.
Facebook Business
If you’re looking to generate leads for your contracting business, there are a few platforms that can help. These platforms are similar to directories and work by connecting contractors with potential clients via listings, visual content, and reviews. Find out more at Leads for Contractors.
Facebook Business is one such platform and has over two billion active users. It allows contractors to promote their business by sharing blog posts, images, and special offers.
Angi is another platform that connects homeowners with contractors for home services. However, some contractors have reported that Angi has low customer support and limited analytics. They also face challenges generating quality leads from the site, which can be costly for businesses.
Construct Connect
One of the best ways to find construction project leads is by networking or joining a lead group. These groups are made up of local professionals who share leads with each other to help each other grow their business. Another way to get construction leads is through online lead generation websites. These websites simplify the process of finding new clients by submitting prospective clients’ contact information and project details.
However, using this type of service can be costly. It may also cause damage to the contractor’s reputation. Lead providers that use multiple data validation steps provide more reliable leads. Downtobid is one example of a lead provider that uses these methods.
Google Business Profile
Creating and optimising a Google Business Profile is a free and highly effective way to get in the search results. The process can take time but the payoff is significant.
Lead generation companies present qualified leads that are ready to convert on the spot. Most offer exclusive leads and live transfer, while others sell shared leads for less money if quantity is more important than quality. Some agencies also offer marketing materials like e-books that can be downloaded to boost exposure. Directories work similarly to agencies, offering cheap leads and targeting untapped markets. Some may charge a listing fee. Others work on a pay-per-lead basis.
Angi Ads
A new ad campaign from Angi highlights the company’s dedication to connecting homeowners with skilled and reliable pros. It uses a lighthearted approach to highlight the contrast between the sometimes confusing and anonymous expanse of the internet and Angi’s commitment to helping people find the right service providers for home projects.
Contractors can sign up for an Angi pro account to boost their listings and connect with new clients. Angi offers a range of plans, including a pay-per-lead model that is customizable to fit their budget. The influx of leads can contribute to revenue growth and business sustainability. However, it is important to diversify other lead sources to avoid over-reliance on one source.
Bing Places
Contractors rely on lead generation to attract and convert potential customers. This process ensures a steady flow of customers and safeguards their business against market fluctuations. It also saves time and resources by allowing them to focus on the most important tasks.
Buying leads from a lead generation website is an excellent way to reach out to a large number of potential clients quickly. These leads are typically in the consideration stage and require some data-driven persuasion to become a client.
Angi’s lead-generation platform provides contractors with a high-intent audience of consumers who are looking for the services they offer. This helps to increase revenue growth and foster overall sustainability.
Houzz
Houzz is a popular online platform that connects consumers with remodeling contractors. Its user-friendly interface makes it easy for potential customers to browse and find the best contractors for their projects. It also allows them to save photos and ideabooks of their projects.
This platform doesn’t generate leads directly, but it does offer a range of tools that make it easier to manage contractor lead generation. For example, it allows contractors to create and send professional estimates with local pricing data and collect e-signatures. It also lets them log calls with prospective clients and add private notes for the team.
Angi’s reviews system also helps improve the likelihood of leads converting into actual projects. However, it takes time and effort to encourage your audience to review your business.